Symbols for Logos, Ethos and PathosLogos = HeadEthos = HandPathos = Heart PathosPathos = argument based on feelingsUsing pathos means appealing to readers’ emotions and feelings. “I am an ethical expert, so believe what I say.” The writer or speaker presents him or herself to the audience as credible, trustworthy, honest and ethical. ĮthosEthos is an argument based on character.Using ethos means the writer or speaker appeals to the audience’s sense of ethical behavior. LogosLogos is an argument based on facts, evidence and reason.Using logos means appealing to the readers’ sense of what is logical. Through language, you will be able to motivate others to take action!.Through language, you will be able to change the point of view of others!.Logos, Ethos, Pathos Using logos, ethos, and pathos will help you to master the art of persuasion. What is logos, ethos, and pathos?Logos = LogicEthos = Ethics, ImagePathos = Emotions (Passion) What is rhetoric?Rhetoric is the art of persuasion.The goal of persuasion is to change others’ point of view or to move others to take action. Aristotle wrote on an amazing range of subjects, from logic, philosophy, and ethicsto physics, biology, psychology, politics, and rhetoric. Who is Aristotle?Ěristotle (384-322 BCE)is the most notable product of the educational program devised by Plato. Give students an empty storyboard as part of an assessment and ask them to explain and give an example of each: ethos, pathos, logos.Aristotle’s Three Ways to PersuadeLogosEthosPathos.Having to flip a negative idea into a positive one is also a great way to teach propaganda. Have them utilize rhetorical tactics and strategies in their promotion. Have students collaborate and promote an unpopular school rule, consequence, homework, or even cafeteria food.Require them to use one, or all, of the tactics in the rhetorical triangle. Ask students to create a persuasive storyboard about a topic that is important to them. Students can break the speech up into tactics, then show an example of those tactics in each cell.
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